Why are most people poor?
Answers to the question why people are poor, there are as many as poor people. Each beggar finds his own answer for himself, but he must somehow compensate for his…

Continue reading →

Creative class as a way to fit into the future
A creative economy is a reality that has already come. Each type of economy requires a base class, elite. Accordingly, if there is a creative economy, then there must be…

Continue reading →

Ways to improve business performance
Working as the most accurate watch and generating money in unlimited quantities, a business is the dream of all businessmen. This dream is realized only among those businessmen who are…

Continue reading →

consciousness of customers motivation

How to increase profits

I am engaged in the creation of sites. It seems that there are clients, but the income is literally a little higher than the costs, so the debts are constantly increasing. It seems that a little more, a little more and come out for a good profit, but more than two years have passed and this did not happen. I understand that you need to either increase profits or close the business. I don’t want to close. How to increase profits? What do you advise?

A similar question is addressed to me quite often, so quite representative statistics have accumulated. Based on my experience, I can say that in 90% of cases the reason for a situation like yours is the egoism of businessmen. Very often businessmen use the business for self-affirmation, although normally the business serves to solve customer problems. Continue reading

Internal marketing as the basis of business

People are driven by ideas. However, not all ideas, but only those that they consider their own. Accordingly, in order for the employee to be loyal to the company, he must feel the idea of ​​this company as his own. He will work on the idea, on himself and at the same time on the company, often without realizing it. So that a person does not work for money, he needs to give ideas.

Internal marketing is a way to convey the idea of ​​a company to employees so that they perceive it as their personal Continue reading

Ticket to the post-industrial economy

Several types of economies are known, and one of them is post-industrial. The transition to a postindustrial economy is one of our possible prospects if suitable conditions arise for this. They may or may not add up, respectively, the transition may or may not take place. It depends on many factors.

Transition to a post-industrial economy

Each type of economy is based on something. The hunting and gathering economy is built around prey: the search for berries, mushrooms, roots, nuts and other edibles, as well as hunting and fishing. Continue reading

Internal marketing as the basis of business
People are driven by ideas. However, not all ideas, but only those that they consider their own. Accordingly, in order for the employee to be loyal to the company, he…

...

Maximum business improvement
Improving a business is a necessity related to the fact that everything flows and changes. Once the most profitable business was agriculture. Then industry became the most profitable business. After…

...

Marketing is such an interesting thing.
You can take another example: a businessman decides to open a beauty salon. The question of whether or not marketing is needed for a business is hardly initially posed, just…

...