What is the cause of the global crisis
For some time, marketing has managed its role 100%. He provided such a sales volume of goods and services, under which a sufficient amount of money was issued. Everything worked…

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The oil war as a marketing factor
When Russia wins, it favorably affects its economy, because the money in the form of customs duties on oil goes to the budget. It can be assumed that money will…

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Reasons for Low Profit
So, we begin to determine the causes of low profits. The first of them is subjective advertising, which is done without relying on the market and needs, but based on…

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consciousness of customers motivation

Proper business idea generation

In turn, thought is that which is born in the head of a person, the creation of man. A thought is a reflection, a reflection of an idea from a person’s consciousness, but not the idea itself, it is just a person’s opinion of some idea. Thought does not allow you to start, restart or reload a business, create a product, a bestseller, a market or customers. All problems with business, goods, customers, sales are related to the fact that the work is at the level of thoughts, and not at the level of ideas.

You can’t put an empty bag, and the thought is the empty bag. Thoughts are of no interest to anyone, because they are emptiness. Everyone is interested in real ideas, because every idea is a new opportunity. Continue reading

Why do I need a business control system

The bottom line is that people begin to play their games in order to realize their ideas at the expense of someone else’s business. In short, some use the business to surf the Internet. Some use the business as a place for parties, some use the business to find a husband or wife. There are people who use the business in order to have someone to chat with. Very often someone else’s business is used to earn “left money”.

It is clear that he suffers from the implementation of ideas that are not related to business. Accordingly, the question arises that a business control system is needed that ideally will not allow the implementation of other ideas besides the one that underlies the business or at least minimize their number. To solve the problem, you can introduce a tough, authoritarian management style. Continue reading

Customer is the basis of business

Keeping customers is profitable. On the one hand, it’s 10 times cheaper than creating new ones, and on the other hand, you can retain a dozen customers for the amount that you need to spend on creating one client. This means that if you manage customers, and not create them to replace the departed, you can free up money for something else. If you know how to retain customers, then you do not need to search for new customers.

For example, money can go to purchase new equipment or to finance a staff motivation system, which will positively affect the overall level of competitiveness of both the business and its products or services. Continue reading

Rich Country Export Strategy
The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, USA, Canada, Australia, China and…

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How to start a profitable business
To start a profitable business in modern conditions, you need to know some important points. The bottom line is that times have changed and now the business does not start…

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Creative class as a way to fit into the future
A creative economy is a reality that has already come. Each type of economy requires a base class, elite. Accordingly, if there is a creative economy, then there must be…

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