Proper development of the dealer network
It would seem that there is no difference to what type the dealer belongs, if only he would buy as much as possible and as often as possible. However, there…

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Ticket to the post-industrial economy
Several types of economies are known, and one of them is post-industrial. The transition to a postindustrial economy is one of our possible prospects if suitable conditions arise for this.…

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Rich Country Export Strategy
The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, USA, Canada, Australia, China and…

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strategy and mission

What is the cause of the global crisis

For some time, marketing has managed its role 100%. He provided such a sales volume of goods and services, under which a sufficient amount of money was issued. Everything worked like a watch. However, recently marketing has ceased to cope with its role, and this is precisely the reason for the global crisis. Why did this happen? If we consider marketing as something homogeneous, as something invariable, then the answer to the question will not be found.

The situation in the economy has changed, but marketing is not, and for this reason it does not match it and does not cope with its task. Continue reading

Formation of customer loyalty. How to do it cheaply?

The best customer is a loyal customer. It is easiest to find a common language with a loyal customer, because the maximum level of trust is established with him. The level of trust with him is so high that a loyal customer is actually a friend of the company. Accordingly, the formation of customer loyalty is one of the most important activities of any company. Is it easy to get a loyal customer? And it’s easy and difficult at the same time, because in order for the client to become loyal, you need to become the best for him. Continue reading

What are the basics of doing business in the modern world
In reality, the basis of any business is an idea and only an idea, not money. Money and profits, the accumulation of capital - this is only a consequence of…

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How to increase profits
I am engaged in the creation of sites. It seems that there are clients, but the income is literally a little higher than the costs, so the debts are constantly…

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What are the basics of doing business in the modern world
In reality, the basis of any business is an idea and only an idea, not money. Money and profits, the accumulation of capital - this is only a consequence of…

...

Professional business optimization
Business optimization allows you to configure it in such a way that it brings maximum money, responds well to the ideas and actions of the businessman and can absorb the…

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