How to sell a startup
It should be noted that there are two main reasons that prompt to sell the project. One of the reasons is the desire to simply make money quickly by selling…

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21st Century Profits
The main sources of profit are changing following a change in the economic level. We are currently moving from a fourth economic level to a fifth. Accordingly, very soon only…

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Proper business performance improvement
Working as the most accurate watch and generating money in unlimited quantities, a business is the dream of all businessmen. This dream is realized only among those businessmen who are…

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strategy and mission

What is the cause of the global crisis

For some time, marketing has managed its role 100%. He provided such a sales volume of goods and services, under which a sufficient amount of money was issued. Everything worked like a watch. However, recently marketing has ceased to cope with its role, and this is precisely the reason for the global crisis. Why did this happen? If we consider marketing as something homogeneous, as something invariable, then the answer to the question will not be found.

The situation in the economy has changed, but marketing is not, and for this reason it does not match it and does not cope with its task. Continue reading

Formation of customer loyalty. How to do it cheaply?

The best customer is a loyal customer. It is easiest to find a common language with a loyal customer, because the maximum level of trust is established with him. The level of trust with him is so high that a loyal customer is actually a friend of the company. Accordingly, the formation of customer loyalty is one of the most important activities of any company. Is it easy to get a loyal customer? And it’s easy and difficult at the same time, because in order for the client to become loyal, you need to become the best for him. Continue reading

Effective study of competitors
Obviously, information, if timely, always allows you to get rid of various troubles, of course, with the exception of cases when the information that you own is needed by someone…

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Why do I need a business control system
The bottom line is that people begin to play their games in order to realize their ideas at the expense of someone else's business. In short, some use the business…

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How to build an effective business
An effective business is a business in which there is no shortage of consumers. There used to be a shortage of resources, then a shortage of goods, but humanity has…

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Marketing as a business philosophy
Marketing as a business philosophy is the norm for a modern businessman. This is due to the fact that getting an effective business is now possible only through marketing. Such…

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