Creative method of generating ideas
Illogy is a very effective method of generating ideas. Efficiency is related to the fact that generation is divided into stages. The first stage is setting goals. This is a…

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Customer is the basis of business
Keeping customers is profitable. On the one hand, it’s 10 times cheaper than creating new ones, and on the other hand, you can retain a dozen customers for the amount…

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Employee burnout
Burnout of employees is a natural process that is laid down by nature itself. Sooner or later, any fire, if you do not throw firewood in it, begins to die…

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However

What is the cause of the global crisis

For some time, marketing has managed its role 100%. He provided such a sales volume of goods and services, under which a sufficient amount of money was issued. Everything worked like a watch. However, recently marketing has ceased to cope with its role, and this is precisely the reason for the global crisis. Why did this happen? If we consider marketing as something homogeneous, as something invariable, then the answer to the question will not be found.

The situation in the economy has changed, but marketing is not, and for this reason it does not match it and does not cope with its task. Continue reading

New financial system

Experts say that Democrats, who could not advance their candidate for the post of US President, are financiers. That means they lost. Financiers are unlikely to give up, will try to take revenge. But high-quality revenge will be achieved only in one case – if they propose a new financial system that meets the post-industrial structure.

The existing format is essentially industrial and cannot satisfy the needs of the post-industrial economy, and money is now generated in it. We can say that the existing financial system does not actually create money, it simply prints bills. Paradoxically, the fact is that financiers have turned from a producer of money into their consumer. Money is made by post-industrialists, who were able to promote their man. Continue reading