Small business optimization. What is its essence?
Small business is opened by 2 categories of people. One of them is people who realized in themselves a large amount of excess energy, but in order to minimize risks…

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How to sell a startup
It should be noted that there are two main reasons that prompt to sell the project. One of the reasons is the desire to simply make money quickly by selling…

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Formation of customer loyalty. How to do it cheaply?
The best customer is a loyal customer. It is easiest to find a common language with a loyal customer, because the maximum level of trust is established with him. The…

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business and consumers

The right analysis of market opportunities

Market opportunities may vary. Some allow you to earn large profits and profits, others small. Some will allow you to earn income quickly, others slowly. Some market opportunities require large investments, and some require minimal. The main thing here is not to make a mistake and make the right choice by conducting a qualitative analysis of market opportunities.

This is a very important point – to assess market opportunities not in general, but for a specific company

In general, the essence of the analysis is to monitor the markets and identify where the greatest growth is currently taking place, as well as what prospects for this growth will be in the near future. Continue reading

Effective ways to promote a business

Once your company was not there, but then it appeared and business promotion began. Then, at the initial stage, when it was most difficult for you, nobody knew about the company except you. We can say that for others it did not exist. She was only for you. It was difficult for you, you needed partners, customers, employees. But you didn’t have them, because nobody knew about you.

Promotion of business from professionals

Then you started active work and found out about your company. At first, few people knew about it, then more, then even more. Each of those who met with the company made a definite impression about it. You yourself are familiar with the company. We are familiar with its history, with its capabilities. Continue reading

Competition protection

As you know, a wedge is kicked out by a wedge. It turns out that in order to effectively counter attacks, in order to organize the most effective protection against competitors, it is necessary to engage in high-quality marketing, because attacks are implemented through marketing, and therefore it is also necessary to defend oneself through marketing.

In order not to become a victim of an aggressor, it is necessary to build a marketing system

In order not to become a victim of the aggressor, it is necessary to build a marketing system, which should at least include a monitoring subsystem, an analysis subsystem, a subsystem for creating “ammunition” to repel attacks. If we talk about the types of protection, then protection from competitors can be of the following options: anti-protection, passive, active and mixed. Continue reading

The oil war as a marketing factor
When Russia wins, it favorably affects its economy, because the money in the form of customs duties on oil goes to the budget. It can be assumed that money will…

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Rich Country Export Strategy
The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, USA, Canada, Australia, China and…

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Proper business idea generation
In turn, thought is that which is born in the head of a person, the creation of man. A thought is a reflection, a reflection of an idea from a…

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